Amazon plays host to many sales, but October Prime Day (ahem, Amazon Prime Big Deal Days) has to be one of my favorites. Not just for the superb fashion and beauty basics that service my transitional fall wardrobe, but for the beauty deals that save my wallet once I start my seasonal beauty overhaul. Though the main event doesn’t technically start until October 7 (ends October 8!), I found so many secret deals tucked away in the virtual sale section, and to save you the trouble, I’m laying out my best finds below.
Though you don’t need to be a Prime member to shop all of these early deals, you’ll want to register for an Amazon Prime membership to reap the full benefits of this sale—which you’ll gain access to with a free 30-day trial before incurring a monthly fee. (But trust me, it practically pays for itself.) Now that you have all of the information you’ll need for a successful shopping spree, I present to you the best beauty deals I stumbled upon in my site-scouring search, from K-beauty skincare favorites (hi, Medicube!) to savings on big-ticket items like the Shark FlexStyle, LED light therapy masks, and more.
(Image credit: Vault Stock)
The Best Beauty Deals Ahead of Amazon Prime Big Deal Days
Crest
3D Whitestrips Professional Effects Teeth Whitening Kit
They might not be the first things you think of when placing a beauty order, but teeth-whitening products see some of the best deals during Prime Day. The classic Crest 3D Whitestrips are seeing a 35% off deal ahead of the main savings event, with over 6000 five-star reviews urging you to take advantage of this deal while it lasts.
Shark
FlexStyle Air Styling & Drying System
If you’re even slightly tapped into the beauty space, you’ll know about the endless debate between the Dyson Airwrap and Shark FlexStyle. While we editors have a special love for both, we’re seeing the best deals on Shark’s multistyler before October Prime Day—which means you should be adding this editor-approved five-in-one (curling wands, paddle brush, oval brush, concentrator, and hair dryer) tool to your cart while it’s seeing sales.
The debate is over: K-beauty simply does it best. This peptide-packed eye cream from Korean skincare brand Belif is a smoothing treatment for fine lines, eye bags, and dry skin, and customers can attest to its efficacy. One raving reviewer with autoimmune skin was so impressed with the Eye Bomb’s results that they ordered three more Belif products—and you can score this cream for a whopping 42% off if you shop right now.
Medicube
Zero Pore Pads 2.0
We can’t talk about standout Korean skincare savings without mentioning Medicube’s viral Zero Pore Pads, which are 39% off as we speak. Our team of editors can’t get enough of these pore-minimizing toner pads, which are soaked in a skin-clarifying cocktail of AHAs and BHAs (lactic acid and salicylic acid) that smooth, soothe, and cleanse all skin types—especially servicing those with oily skin.
Braun
Epilator Silk-épil 7 Hair Removal Device
We’ve long been fans of Braun epilators (the Facespa Pro is our top pick), and this body hair removal device is going straight into our carts thanks to its slashed price tag. For just $75, you can snag a gentle hair removal device that treats everything from underarms to bikini lines and legs, with shaver and trimmer heads included—replacing your expensive monthly wax sessions with something far wallet-friendlier.
Vichy
Mineral 89 Booster Hyaluronic Acid Serum
I’ve waxed poetic about Amazon’s array of K-beauty deals, but I’d be remiss to exclude the savings I’ve spotted on French beauty ahead of this sales event. Who What Wear editors will take any chance to sing the praises of French skincare, and dermatologists will chime in to recommend this effective French pharmacy brand. Pumped full of hyaluronic acid and mineral-rich volcanic water, this lightweight serum hydrates, smooths, and plumps all skin types (even sensitive!).
Now, I can’t name names, but industry vets have told me they buy this exact dry shampoo on rotation—especially when there’s an Amazon sale. You simply can’t beat its classic scent, straightforward results (soaks up the grease and grime), and style-preserving powers. I keep one can in my gym bag for post-sweat errand runs and another in my bathroom for non-washday primping. All of this for $10? Sign me up.
Ulike
ReGlow LED Light Therapy Mask
We WWW editors don’t play around when it comes to our light therapy devices. While some of our favorites can crest up to $650, this multitasking model from Ulike is on sale for just $299. Equipped with red, blue, yellow, and infrared lights for anti-aging and acne prevention, each wear is essentially a spa treatment—offering noticeable improvements in skin tone, firmness, and brightness in just four weeks.
REVLON
One-Step Volumizer
Break up with expensive blowouts. This two-in-one hair dryer and thermal brush styler is your one-stop shop for bouncy, at-home blowouts at a fraction of the price of a salon visit. Nearly 57,000 five-star reviews detail shoppers’ love for this nifty tool, with one customer calling it a “game-changer for quick and smooth blowouts” while another said it “became [their] favorite hair tool immediately.”
CeraVe
Hydrating Facial Cleanser
There’s never been a better time to stock up on the basics, and right now, a value-size version of this beloved drugstore face wash is going for just $17. Dermatologists and editors alike favor this hydrating facial cleanser over luxury washes because of its gentle formula, which works with all skin types but especially suits dry skin.
L’Oréal Paris
True Match Lumi Glotion
Elbbub
Premium 20% Vitamin C Serum
It’s no secret that vitamin C serums can get pricey fast. For an effective product that delivers all of the glowy goodness without breaking the bank, try this hyaluronic acid–boosted formula on Amazon while it’s just $8. It’s infused with extra-soothing ingredients like aloe vera, organic jojoba oil, and witch hazel to balance the potent 20% vitamin C, which works hard to balance the skin while diminishing the appearance of fine lines, wrinkles, and hyperpigmentation.
Shark
Hair Dryer Speedstyle
If you’re in the market for a hair dryer, you’ll want to pay attention to this deal at Shark. The chic Speedstyle is an advanced dryer that cuts your drying time while smoothing the strands and adding a glossy sheen thanks to its ionic technology. It comes with three hairstyling attachments and multiple heat and temperature settings for a customizable experience, and this can all be yours for $149 today (a steal, BTW).
Hicober
Microfiber Hair Towel, Set of 3
I don’t know about you, but when I go discount shopping, I’m looking for low prices and rare deals—10% off doesn’t cut it. This microfiber, frizz-reducing hair towel set checks all my boxes: highly functional (I use one every time I shower), great value (three in a pack!), and massively on sale (50% off).
La Roche-Posay
Toleriane Double Repair Face Moisturizer
There’s no debate: La Roche-Posay wins the drugstore skincare game, and the Toleriane Double Repair Face Moisturizer is the cream of the crop. Editors and derms trust this skin barrier-soothing moisturizer for its gentle formula that deeply hydrates, calms irritated skin (thanks, niacinamide!), and absorbent texture.
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